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Press Releases


Jan 5, 2008	South Carolina IABC Event to Hear From BurrellesLuce Exec on Best Ways to Reach Multi-Generational Audience


Dec 11, 2008	BurrellesLuce Issues Rankings of Top Media; Lists Reveal Leading Social Networks, Blogs, and Print Outlets


Nov 12, 2008	BurrellesLuce lntroduces iMonitor, A Self-Guided Media Monitoring Service Offering Full Universe of Online Media


Nov 05, 2008	BurrellesLuce Exec to Discuss Media Relations from a Generational Perspective


Oct 23, 2008	BurrellesLuce Executive to Lead PRSA International Conference Session on News-Sharing and Copyright Issues


Oct 14, 2008	BurrellesLuce Names Cathy Del Colle to Top Client-Services Post, As Company Continues Expansion of Its Product Offerings


Oct 02, 2008	BurrellesLuce Executive Will Lead Workshop at Digital PR Next Practices Summit in New York


Sep 19, 2008	Attention-Grabbing News Pitches Are Focus Of Free BurrellesLuce Webinar on Sept. 30


Sep 16, 2008	BurrellesLuce 2.0 Web Portal Opens Door To Easy Digital Viewing of TV News Coverage


Jul 10, 2008	BurrellesLuce Executive Will Lead Media Measurement Roundtable At Summit of Pharma, Biotech, and Medtech Communicators


May 16, 2008	BurrellesLuce, Agency Executives to Address PRSA Group On Role of Media Measurement in Building Client Relationships


May 14, 2008	Annual Rankings of Top Media Available From BurrellesLuce; Popular Lists Chart Data for Daily Newspapers, Consumer Magazines, and Blogs


May 06, 2008	Media Measurement from Perspective of Four Generations Is Focus of BurrellesLuce Executive at Communicator's Conference

More press releases

Upcoming Events

Jan 6, 2009

IABC South Carolina-
Generational Media and Measurement Best Practices

Summit Club-Columbia, SC
http://www.iabc-sc.com/

More upcoming events

News


November 2008	Bulldog Reporter’s Daily Dog BurrellesLuce Launches iMonitor, a 'Self-Guided' Media Monitoring Service. BurrellesLuce, the leader in media planning, monitoring, and measurement, has introduced its latest product, BurrellesLuce iMonitor, a self-guided media monitoring service which offers unlimited use for a flat monthly cost and no per-clip fees.


November 2008	*Capital Communicator* BurrellesLuce to unveil iMonitor iMonitor offers the full universe of Internet news sources. The flat-fee product allows PR professionals to set up unlimited searches for Internet sources, including free and the most-requested subscription-based news sites, blogs, social media, and international outlets.

October 2008

PR News

Social Media Lags Behind In Rising Tracking Trends

Usage of social media in public relations and marketing initiatives may well be on the rise. However, a recent PR News and BurrellesLuce Measurement survey reveals there's a way to go before social media breaks through the measurement hurdle.


July 2008	PR News Exclusive to PR News "The Real Cost of 'Free' Online News Services" An examination of how free online news services constraint your media monitoring and measurement efforts.


July 2008	Bulldog Reporter's Daily Dog "PR Programs Must Bridge Generation Gaps" Johna Burke, VP at BurrellesLuce, examines the challenges PR practitioners face when communicating to audiences across the generations, and offers guidelines and tactics to bridge the gaps.

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